How to Increase Your Google Adsense Income
72Increase Adsense Income - Adjust Your Adsense Blindness
Will put the spotlight on how you can increase your Google adsense income, this is assuming you know what adsense is. If you don't, you can find out by reading making money online with adsense.
If we have that cleared up lets look at adsense blindness.
As the Internet has matured, so has the Internet searcher. This means the seasoned searcher has become immune to advertising. Since Google is the dominant player most sites use Googles ad formats.
You don't need me to go over the placement and color schemes, this has been covered at length in millions of postings. Although, if you do want to read more about it you can, at boosting your adsense income.
What is adsense blindness?
This is where a visitor gets immediately turned off by seeing ads or banners and leaves your site before they start.The other type of blindness is where they are immune to Googles adsense ads and just ignore them, either way it's not good for business.
The question is then, what to do? Do you just eliminate all the adsense ads? Do you change the colors? How can we help our advertisers get back that business? Lets look at a few things you can do..
Increase Adsense Income With Testing
With so many variables, there's no concrete right answer to curing adsense blindness. Testing is just trying different things to improve your click rate.
It's common place for most website owners to contrast the adsense ad blocks against the text color. Blue and red colors,of the text titles in these ad blocks, seem to be the choices of web owners.
Since I've experienced readers passing over my ads, I've had success taking the opposite approach. I started blending the Google ad blocks in with the text.
Now, every market is different. A site designed for people who don't need answers, people who just want to read content well, no matter what you do they won't click your ads. There's no incentive to do so.
For the visitors that put their blinders on to adsense, we need to find ways to motivate them again. We need to show them that our advertisers can help.
Increasing Adsense Income With Content and Ad Blocks
To get your customer back in the mood to click you'll have to engage them better. This is not a proposal for marriage, this is writing content more streamlined and focused.
As far as visual. here's a few tips.
- Make your line, word and paragraph spacing easier to read.
- Use black text on white background.
- Use italics and bolding to keep them attentive.
For content, keep this in mind.
- Do your research - a savvy customer will know right away if your BS-ing them or not, make sure you can speak in the terms of the subject.
- Don't overdue it - we have a tendency to want to put a lot of different thoughts into one post. This not only confuses Google, which kills the relevancy of the ads, but your visitor will be confused. This translates into a Good Bye from them.
- Ask questions - wouldn't you like to be healthy? How can we take away the pain? Questions that will engage them and make them think about how to find solutions.
Ad Blocks
- Blend - in finding a way to fight adsense blindness i've found success in blending the font size, color and type in with the text type of the content. If your using wordpress you can put a adsense block right into the posting text.
The other place that gets more clicks is at the end of the post.
If you construct your post right, by the time the reader gets to the end they will want more information. Your advertisers will be waiting to provide them with these answers. if you don't have an ad block waiting, you lost that opportunity.
This brings us back to engaging content. We know that most people lose interest after 600 words or so. Take that for what it's worth.
Again, your audience may like it a little shorter or longer, test test test...
It's really more of a challenge to find ways to increase your adsense income with readers like this, you can make a case that your time is better spent selling affiliate products or just moving on to a better suited market.
Either way, if you take the challenge you can't lose, the education from doing this is priceless.
If you still haven't had enough of adsense, take a look at cashing in online with adsense for more ideas to enhance your income with.
CommentsLoading...
Great tips! Thanks for sharing!
Hi,
Thank you for this article. In other places, it was also advised to randomize the display of blocks. For example, you could display the blocks a third of the time, and that would be a good action against blindness. Also, rotating colors (but it seems you've talked about it already), and simply discarding image blocks on some places.
These should also be given a try.










Gypsy Willow Level 5 Commenter 2 years ago
Thanks for the tips, much appreciated